“The Real DR” campaign with stories and testimonials from real tourists
A few months ago the Ministry of Tourism ( Mitur ) launched “ The Real DR ” (The Real RD), a campaign of repositioning of the Dominican destination and the experience of vacationing in the Dominican Republic.
“The Real DR” features actual travelers talking about their vacation experiences in the DR, the initiative is part of a marketing campaign that invites travelers to discover the country through statements, stories, and testimonials from real tourists.